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France
About us
HARMONY AND ENCHANTMENT IN CONSTANT EVOLUTION
Calliope aims to inspire people to express their personality. This is why it creates a style based on a search for novelty that always enchants, without ever forgetting its Italian roots.
Embrace wonder is our style, because we want to welcome wonder, making it our own in order to give back the best part of ourselves.
A contemporary, up-to-date brand that creates collections through a careful selection of products and outfits designed to meet customers’ needs in every life context: work, leisure, and special occasions.
The Calliope collection is available online (Italy, France, Austria, Germany, and Poland) and in 206 stores (130 in Italy and 76 abroad).
THE NEW STORES
The new Calliope stores reflect the evolutionary path of the Wonder Lines style. The materials and neutral tones create a monochromatic and essential space.
The floor is made of stone-effect porcelain stoneware, while the false ceiling and walls are painted plasterboard in tone-on-tone white. At the entrance, our Wonder Lines open up through an inclined, illuminated portal.
The organic lines of the furniture elements and the textured surfaces of the walls enhance the natural harmony. Italian design is evident in the details, while sustainability is ensured by removable and reusable furnishings. Finally, enchantment is expressed through a WOW effect: lines of light outline mirrors, entrances, furniture, and some corners of the walls, creating an environment that captures attention and stimulates the senses.
THE NEW STORE IN TURIN
About us
HARMONY AND ENCHANTMENT IN CONSTANT EVOLUTION
Calliope aims to inspire people to express their personality. This is why it creates a style based on a search for novelty that always enchants, without ever forgetting its Italian roots.
Embrace wonder is our style, because we want to welcome wonder, making it our own in order to give back the best part of ourselves.
A contemporary, up-to-date brand that creates collections through a careful selection of products and outfits designed to meet customers’ needs in every life context: work, leisure, and special occasions.
The Calliope collection is available online (Italy, France, Austria, Germany, and Poland) and in 206 stores (130 in Italy and 76 abroad).
THE NEW STORES
The new Calliope stores reflect the evolutionary path of the Wonder Lines style. The materials and neutral tones create a monochromatic and essential space.
The floor is made of stone-effect porcelain stoneware, while the false ceiling and walls are painted plasterboard in tone-on-tone white. At the entrance, our Wonder Lines open up through an inclined, illuminated portal.
The organic lines of the furniture elements and the textured surfaces of the walls enhance the natural harmony. Italian design is evident in the details, while sustainability is ensured by removable and reusable furnishings. Finally, enchantment is expressed through a WOW effect: lines of light outline mirrors, entrances, furniture, and some corners of the walls, creating an environment that captures attention and stimulates the senses.
THE NEW STORE IN TURIN
CLP | Calliope
Calliope voit le jour en 2005, en apportant à Teddy une touche glamour. La marque compte à ce jour 96 magasins implantés dans 19 pays du monde entier.
Mais ce qui caractérise le produit et l'atmosphère de ses magasins, qu'ils soient directs ou franchisés, c'est avant tout leur glamour à la fois contemporain et équilibré, outre cette touche d'élégance inimitable. Les vêtements Calliope sont des produits tendance et actuels, tout en restant accessibles à travers un juste équilibre entre mode et basic. Résultat ? Des produits dédiés aux hommes et femmes qui veulent se sentir glamour et naturel au quotidien.
LA MARQUE
Calliope est, dans le fast fashion, la seule marque à proposer, avec cette patte 100% italienne, un style à la fois moderne, essentiel et élégant, dénommé glamour light. Ce style glamour light s'exprime à travers une collection toujours au goût du jour mais jamais extrême, présentée dans un concept store original et d'envergure internationale.
Shopping experience
Les magasins ne sont pas sans rappeler un atelier de création, format unique où le design est épuré, contemporain et international, avec cette touche de chaleur typiquement italienne. Le grand sas d'entrée ouvre le magasin et donne immédiatement une sensation d'espace, en proposant au client une mode incontournable.
À l’intérieur, les parcours judicieusement élaborés renforcent cette rupture entre les différents rayons, en créant un espace toujours actuel, reflétant les tendances du moment et proposant des produits innovants et modernes avec ce juste mix entre mode et basic.
Le magasin cible une clientèle large, en se proposant de relooker l'homme et la femme à travers une large gamme de vêtements et accessoires.
